Page 130 - Nov- Dec 2024

ENHANCED DIGITAL TOOLS,

EXCITING CHANGES AT

MIDO 2025

here’s much to look forward to at the forthcoming MIDO
trade show in Italy, to be hosted from 8 to 10 February 2025.
TThe next edition of the Milan optical fair is offering enhanced
digital tools for an increasingly connected and comprehensive
experience. The added focus on accessibility, interactivity and
innovation has been designed to provide crucial support for
exhibitors and visitors, simplifying every aspect of participation.
With upgrades in the MIDO App being worked on currently, the
management of activities at the show will be improved and users
will be able to continue networking even after it concludes.

124 | THE INDIAN OPTICIAN | NOV-DEC 2024 EXH REVIEW