Page 97 - The Indian Optician Digital Edition March-April 2024

KP: The success mantra behind Sterling
of the expanding Indian economy. Notably,
major companies now vie for coveted booth
spaces, recognising the platform's unparalleled
opportunity to showcase their brands and
products to a burgeoning audience.
The transformation is palpable, with Indian
exhibitions now exuding an international flair,
akin to their global counterparts. Attending such
fairs has become imperative for those in the
optical fraternity, offering a prime avenue for
knowledge enhancement and networking.
A clear indicator of this growth is the
exponential expansion in exhibition space,
exemplified by a significant leap from a
modest couple of thousand square meters to a
staggering 20,000 square meters in the latest
trade fair. Such expansion underscores the
escalating demand and participation, promising
sustained dynamism in the years ahead.
TIO: Sterling Metaplast India Pvt. Ltd. has
completed four successful decades. What is
the success mantra for this great achievement?
Where do you want to see your company 40
years down the line?
INTERVIEW
Metaplast India Pvt. Ltd.'s remarkable journey
of four decades lies in a combination of factors,
all rooted in a vision for growth, resilience
in the face of challenges, and unwavering
dedication to excellence. From a young age,
I harboured a strong ambition to ascend
to greater heights, coupled with a mind-
set primed to confront and conquer new
obstacles. As a fervent advocate of fostering
strong interpersonal connections, I've always
been attuned to the needs of others and
possessed a keen foresight, bolstered by
a steadfast belief in my pursuits. With an
insatiable appetite for risk and an indomitable
spirit, alongside the unwavering support of my
brothers and my family, we steered Sterling
towards unprecedented success. However,
it's crucial to acknowledge the invaluable
contributions of our dedicated team, whose
integrity and relentless efforts served as
the bedrock upon which Sterling thrived.
Together, we cultivated a culture of excellence,
where loyalty to our optician partners was
paramount. Our journey has been marked by
fruitful collaborations with esteemed brands,
as well as the organic development of our own
successful labels, cherished by consumers
across generations. Central to our success
has been the nurturing and empowerment
of a loyal team, pivotal in fostering enduring
relationships within our optical family.
In the years to come, Sterling pledges to
uphold its legacy of integrity and service,
offering unparalleled quality and value to all
our partners. Our journey thus far has been
marked by resilience, but our resolve to evolve
and thrive in the face of adversity remains
unwavering. Together, we are poised to script
new chapters of success, fuelled by a collective
commitment to excellence and unwavering
dedication to our partners' success.
Looking ahead, our vision for Sterling over
the next four decades is one of continued
growth and innovation, in lockstep with the
dynamic landscape of the Indian economy. As
we approach our 40 anniversary, we remain
th
committed to celebrating this milestone in a
grand flamboyant manner.
THE INDIAN OPTICIAN | MAR-APR 2024 | 93