Page 46 - Nov- Dec 2024
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self-expression. This blend of accessibility and
                                                              rarity is key to Off-White’s allure, making each
                                                              frame a conversation starter and a symbol of
                                                              modern style.
                                                              AUTHENTICITY CERTIFICATION

                                                                 Off-White, is deeply committed to certifying
                                                              that you have complete confidence in the
                                                              product you have chosen.

                                                                 All authentic Off-White, Palm Angels,
                                                              Marcelo Burlon County of Milan eyewear is
                                                              accompanied by an official Authenticity Card
                                                              and documentation. The Authenticity Card has a
                                                              unique QR code printed on it which confirms the
                                                              genuineness of the eyewear you own throughout
                                                              its lifetime. This card comes with a unique serial
          appeal that quickly became a favourite among        number (CLG number) for verification purposes.
          Off-White fans. While, the Clip-On model offers a
          unique silhouette with thick rims and signature     PACKAGING AND PRESENTATION
          branding, coupled with the 8 different colours
          of the Clip on which immediately transforms an         Authentic Off-White, Palm Angels, Marcelo
          optical frame into a cool contemporary sunglass.    Burlon County of Milan eyewear comes in high-
                                                              quality packaging with legitimate branding and
             The Springfield strikes a balance between        a selvyt cloth with logo branding. Be cautious
          edgy and wearable with its double bridge            of any discrepancies or irregularities in the
          frames, perfect for fashion-forward consumers       packaging, such as misspellings or substandard
          who want a versatile yet bold look. Silverstone     material quality.
          frames, with their understated elegance and
          minimalist design, appeal to those who seek Off-       Omni Astra is the sole authorised partner
          White's signature style in a subtler form.          of Off-White, Palm Angels, and Marcelo Burlon
                                                              County of Milan eyewear in India.
          WHAT MAKES OFF-WHITE EYEWEAR
          SO COVETED?

             Off-White eyewear is more than a fashion
          accessory ̶ it’s an emblem of creativity,
          exclusivity, and cultural relevance. Each piece
          embodies Virgil Abloh's vision to "make luxury
          accessible and relevant to everyone," a philosophy
          that resonates with the global fashion audience.
          The eyewear designs showcase Off-White’s
          distinctive identity through unique frame
          shapes, bold branding, and high-quality
          materials, transforming each pair into a piece
          of wearable art.
             In India, the Off-White eyewear line has tapped
          into a growing demand for luxury fashion that
          feels personal and expressive. Off-White’s limited-
          edition releases create an aura of exclusivity,
          appealing to the country’s affluent millennials                                      OW AUTHENTICITY
          and Gen Z, who see fashion as an extension of                                        QR CODE


      40 | THE INDIAN OPTICIAN | NOV-DEC 2024                                                              BRANDS
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