Page 58 - The Indian Optician Digital Edition May-June 2023

IMAGINATIVE

FORMS DEFINE

GCDS’

LATEST EYEWEAR

rom classy silhouettes celebrities and icons, attracted no doubt by the imaginative
and street soul to edgy and irreverent collections and capsules. Last July, for
Ffashion styles, GCDS instance, Beyoncé was seen on the cover of British Vogue
designs all its eyewear with wearing GCDS. As a luxury brand, it made quite an impact
a fresh imaginative eye and with the international media during Milan Fashion Week for
in celebration of colour. The Spring-Summer 2023.
products speak at once of bold
creativity, dynamism and of The new eyewear collection for the season stands out
renowned Italian craftsmanship with its vibrancy and good cheer. Impactful volumes and soft
and quality. For that is where lines capture the lively spirit of the brand in both the sun and
the GCDS (Giuliano Calza optical models, while unconventional shapes and exuberant
Design Studio) brand was colours as well as the allure of transparencies make a strong
founded in 2015, in Milan. The statement in these decidedly contemporary styles.
company was started by the
brothers Giuliano and Giordano
Calza, who are the creative
director and CEO, respectively.

GCDS ready-to-wear clothes,
shoes and accessories for men,
women and children are made
in Italy by local artisans to meet
high standards of production
and ensure excellence in even GD0031
the smallest detail. Among its
many customers is a large pop
community of international

54 | THE INDIAN OPTICIAN | MAY-JUNE 2023 LAUNCH