Page 42 - The Indian Optician Digital Edition January-February 2022

SAFILO’S

INNOVATIVE
CUSTOM-CRAFTED

SMITH

3D PRINTED GOGGLES

ngoing growth in digital
transformation processes
Ocontinues unabated at the Safilo
Group. Its latest is Imprint 3D Technology,
developed and launched through the
company’s proprietary brand, Smith.
Smith has created a patent-pending
Imprint 3D technology to cater to the
very wide range of face shapes and
features. This makes it the first to present
custom-crafted 3D printed snow goggles
built to fit the individual details of a
person’s face. This is a big step forward
from a one-size fits all approach to
sports gear, and very much in line with
the Smith brand’s trend of introducing
disrupting design and innovation.

The new Smith I/O MAG Imprint 3D
snow goggles have been designed for
greater all-day comfort. Light leak is
eliminated through the product’s precise
fit that also ensures no pressure points or
hot spots, and a much larger field of view.
By using Smith’s custom app, potential
wearers scan their face to capture their
unique details and contours, which
allows for an individualised frame to be

| JAN-FEB 2022 | 38 BRANDS