Page 34 - Jan-Feb 2025

cutting-edge innovation to create a good range microspheres. Aerogel, 45 times lighter
of frames high on performance and luxury. than titanium, redefines comfort with its
These top quality materials offer exceptional consummate lightness.
durability in lightweight designs optimised for
consumer comfort. In addition to their instant The Regenesis materials will be created
aesthetic appeal, they are presented in vibrant with EcoFusion, a patent-pending technology
colours that require no additional coatings. under development by the company. This
approach uses the power of nature to capture
The company’s innovative sustainable carbon within the frames while promoting
materials were shown at the 2025 edition of a closed-loop supply chain, ensuring end-
MIDO (8 to 10 February). Also of interest to the of-life recyclability. The company envisions
ecology-conscious and those who appreciate producing materials using 100% renewable
creativity was the design of the Regenesis energy in facilities that will be designed to
booth at the Milan optical fair. Made 100% with achieve zero-waste and net-zero emissions.
recycled plastic waste, the booth also displayed
two trash sculptures created with waste from To begin with, Regenesis is offering the
mangroves in Bali. eyewear industry its sustainable, high quality,
cost-effective alternative to traditional
MIDO visitors got the opportunity to materials. The company also has plans
experience the prototypes of Regenesis to expand into other fashion categories
materials and learn about how EcoFusion including accessories, fabrics, shoes and bags
technology works. The materials exhibited were over the next five years.
Carbonite, Oceantate, and Aerolite.

Carbonite is an extra-strong, high-
performance material made for sports eyewear.
It is blended with recycled carbon fibre
and graphene, the strongest material in the
world. Graphene is a nanomaterial 200 times
stronger than steel and built for durability and
active lifestyles.

Oceantate, a premium sheet material
with a luxurious look and feel, has been
designed to replace acetate sheets
for fashion eyewear. This
alternative material
is made from
100% recycled
ocean bound
plastic waste and
captured carbon.
A revolutionary
lightweight material
for optical frames,
Aerolite is blended
with aerogel, the
lightest material in
the world, and glass

30 ̶ THE INDIAN OPTICIAN | JAN-FEB 2025 | BRANDS