Page 144 - Nov- Dec 2024

document findings and track patient progress
PATIENT MANAGEMENT IN
OPTOMETRY CLINICS
Appointment scheduling is crucial in
optometry clinics to avoid overbooking and
long wait times. Clinics typically use specialised
practice management software to streamline
appointments and send automated reminders.
Gathering detailed medical history is essential for
clinical decision-making. Pre-visit forms, which
patients can complete digitally, save time and
improve accuracy.
The diagnostic stage is critical in clinics, where
patients expect thorough eye examinations
and treatments. The use of electronic health
records (EHR) systems allows optometrists to
138 | THE INDIAN OPTICIAN | NOV-DEC 2024
over time. Comprehensive eye examinations
include refractions, ocular health checks, and
tests for conditions like glaucoma and diabetic
retinopathy. Patient management here ensures
that patients understand each test's purpose.
Educating patients about their condition,
treatment options, and the importance of
follow-ups is vital. For example, managing a
myopic patient involves discussing lifestyle
recommendations and treatment plans, such as
orthokeratology or atropine drops.
After initial care, optometry clinics must
ensure patients follow through with treatment
and check-ups. Automated follow-up reminders
for visits are particularly important for chronic
cases like glaucoma or age-related macular
degeneration (ARMD). Treatment adherence
support is also critical. For instance, patients
prescribed contact lenses may need reminders
about cleaning routines, while those on
medications benefit from adherence checks.
Some clinics offer specialised services like
vision therapy or myopia control programs,
requiring personalised management. Vision
therapy involves regular appointments, progress
tracking, and home practice exercises. Myopia
management for children necessitates regular
monitoring and coordination with parents
regarding lifestyle habits and observance of
treatments prescribed.
Collecting patient feedback identifies areas
for improvement. Offering discounts on
second-pair purchases or family consultations
encourages repeat visits. Maintaining an active
social media presence and responding promptly
to online enquiries or reviews builds trust.
Staff training in effective communication and
professionalism ensures patient satisfaction.
Optometrists and technicians should stay
updated on advancements in optometry to
deliver the best care.
PATIENT MANAGEMENT IN OPTICAL
RETAIL SHOPS
In optical retail shops, patient management
focuses on excellent service, maintaining a strong
inventory, and ensuring a satisfactory experience
with eyewear purchases. A clean, well-lit, and
PATIENT MANAGEMENT