Page 71 - The Indian Optician Digital Edition May-June 2023
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And so, through the years, SILMO Paris has
          naturally become a gathering place where                THE TAGLINE “GENERATION SILMO”
          people are clearly delighted to assemble.                EXPRESSES THAT CONTINUITY: THE
          DOES THAT MEAN THAT THE NOTION OF                        FEELING OF PASSING SOMETHING
          BELONGING TO AN INDUSTRY IS TRULY                       DOWN FROM ONE GENERATION TO
          REAL AND IMPORTANT?                                      THE NEXT, THROUGH HISTORICAL
                                                                    COMPANIES LARGE AND SMALL
             A.M.: SILMO Paris is built on the idea of
          communities standing for the same values
          and having the same – or nearly the same –          because of the stability of the organisation. Each
          ambitions. You can even call us a big family. That   member of the supervisory board is thoroughly
          is precisely how the “SILMO Family” concept         involved, and the logistics teams remain present
          came about, based on that observation, It is a      and attentive throughout the year.
          meeting place for every initiative, showroom
          and trade fair that we organise across the globe.      People are truly attached to this ambiance
                                                              and cohesiveness, and both exhibitors and
              Of course, this isn’t the magical world         visitors feel an affection for it. That constancy is
          of make believe –  there can be tensions,           confirmed, generation after generation, despite
          disagreements and objections – but in the end,      the crises that we have endured, such as COVID.
          SILMO Paris manages to align all its energies to
          satisfy the entire optical and eyewear field.          Thanks to its long-term vision and foresight,
                                                              SILMO Paris has won over every generation.
          IS THE EVENT’S LONG-LASTING SUCCESS                 Much more than just a trade fair, it is a
          ALSO A QUESTION OF MAINTAINING THE                  gathering place.
          SAME STRUCTURE AND FUNDAMENTALS,
          GENERATION AFTER GENERATION?

             A.M.: Each generation develops attitudes and
          behaviours that result from the socio-economic
          context in which it is brought up.
             But the symbolic “Generation SILMO”
          concept is also a way of laying a foundation
          and demonstrating the trade fair’s strategic
          continuity, edition after edition, with one
          chairmanship leading smoothly into the next
          in a coherent whole.
             SILMO Paris is also such a solid institution

























     INTERVIEW                                                               THE INDIAN OPTICIAN | MAY-JUNE 2023  | 67
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