Page 88 - The Indian Optician Digital Edition May-June 2023

VISIONARY BRANDS THAT ARE

PIONEERS OF

EYEWEAR INNOVATION

AND SUSTAINABILITY

n the previous edition, the focus was
on how global homegrown brands are
Iadapting to the fast-paced internet
generation. In this article, readers will
have the opportunity to discover a
selection of innovative family-owned
or founder-owned brands that have
captured the attention of the new-age
customer base. These brands have
successfully impressed customers
who are willing to invest in premium
products as long as they meet the
highest standards and align with their
expectations.

LINDBERG
Founded in 1986 by architect Henrik
Lindberg and his father, optometrist
Poul-Jørn Lindberg, the company is
rooted in Danish design principles,
seamlessly blending architectural LINDBERG
aesthetics with eyewear comfort.
its position as a leading brand in the high-end eyewear
LINDBERG stands out for its ultra- market. The brand prides itself on using responsibly
lightweight frames, skillfully crafted sourced, durable, and exquisite materials such as
without the use of screws or rivets. This titanium, gold, platinum, buffalo horn, fine wood, and
unwavering commitment to Danish even diamonds.
design tradition and ongoing innovation
has earned LINDBERG an impressive LINDBERG eyewear appeals to the sophisticated
collection of 112 internationally minimalist who values impeccable design and
recognised design awards, solidifying uncompromising quality above all else.

84 | THE INDIAN OPTICIAN | MAY-JUNE 2023 FEATURE